Social Selling

Social Selling

Social selling is a lead-generation technique where salespeople directly interact with their prospects on social media platforms. It is a process of developing relationships as part of the sales process.

Benefits of Social Selling

Cost-effective reach out

Makes the salesperson identify and reach-out

Cost-effective engagement

Makes the salesperson reach out to prospects cost-effectively

Engaging with the prospective customer in multiple channels

The team will be able to convert more leads

Makes the salesperson build a thought leadership image

The salesperson can build a knowledgeable profile in social media

Makes the customer feel the value

The customers believe and build the trust in the organization

Our Process

Social selling is a B2B and B2C social media marketing (SMM) strategy that utilizes social networking sites and applications to generate leads, sales or one-on-one relationships with consumers. 

Listening to your buyer

  • Social mediaallows brands to be incredibly targeted in their campaign communications.
  • In-depth targeting options allow you to advertise to only the demographics you want to reach.
  • It’s also very easy to track success rates
  • And adjust campaign targeting accordingly and in real time.
Social Listening

Prepare content

  • Understanding buyer persona
  • Pain points 
  • Keyword in content strategy
  • Content sharing
Preparing content

Identify right people

  1. List of prospective customers
  2. Ask for introductions
  3. Constantly connect
  4. Message to the connects
Identifying right people

Position as Thought Leader

  • Send the right content
  • Educate your buyers
  • Inform connects about happenings
  • Socially engage 
Position as Thought Leader

 

JOIN NOW

JOIN OUR WEEKLY NEWSLETTER
Join our Weekly Newsletter on B2B Sales and on Digital Marketing

office meeting
// Drop us a line! We are here to answer your questions 24/7

NEED A CONSULTATION

FAQS.

Blogs on Social Selling

Read more on blogs on Social Selling get more insights

Social Selling Methodology

Social selling as part of a  Multi-channel approach of selling is important.  This is because all your prospects will not be active in all channels. To explain this, some of your prospects will not pick up a call from unknown numbers, 

How to set up a Socia Selling strategy for B2Bfrims

Social selling is a B2B and B2C social media marketing (SMM) strategy that utilizes social networking sites and applications to generate the leads, sales or one-on-one relationships with clients .

Talk to us

Share Us on Social Media