Introducing This Exclusive Webinar From Balaji Chakravarthy

B2B Content Marketing

B2B Content Marketing
28+ Years of experience in B2B Sales and Marketing in global markets
8+ Years of experience
100 + Customers in Sales Training
50+ customers in Digital Marketing Services

It’s an inevitable part of life and survival hinges on our ability to adapt. Take B2B marketing, for example. Companies have been following a traditional model to attract potential buyers: running various advertising campaigns, focusing on inbound marketing, and deploying large sales organizations to cold-call and book meetings. However, B2B buyers have evolved their purchasing journey. Instead of being sold to, buyers now take a more proactive role in their search for products, solutions, and services, and are engaging with content like never before.

Registrants will learn how to:

  • Adopt a content strategy process that gets their voice heard.
  • Achieve an audience-centric content strategy that works for your customer and your organization.
  • Drive better alignment between global and local teams on campaign content.
  • Optimize the value and impact of campaign content investments.
July 8, 2022
At 3:30 pm

Register For The Webinar
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